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Strategists and makers... for the digital world
ABOUT
Connecting Brands and Consumers
At NiteLite, we're passionate about helping you find and connect to your audience via unique content that entertains, engages, and motivates. Whether your audience is looking for you on TV, tablet, mobile, or a live stage (pending the pandemic) we've got you covered.
We champion brands of all sizes and bring you into the spotlight. Leveraging your brand's strengths, we build strategic roadmaps and produce compelling content in a creative, cost-effective, and timely manner to feed your audience and drive the brand forward.
And all our services are customizable.
What you need, when you need it – and nothing else.
SERVICES
We know the best results come from creating the right plan and executing each element with purpose in mind. NiteLite offers services in every area of digital marketing and advertising: Research & Strategy, Creative & Production, Media Distribution and Multi-Cultural.
Our flexible working model allows brands to use all or just some of our services, as needed.
MEDIA DISTRIBUTION
Media Plan, Roll Out
All the digital planning and creative concepting are meaningless if no one sees or engages with your content. And in a cluttered digital landscape of ever-changing social and media channels, executing a strong media distribution plan is crucial. Whether promoting a specific event, supporting a large campaign or engaging in a day-to-day strategy, media distribution is paramount to getting your message noticed and in front of your audience - whether it's your own content or content we create for our clients. NiteLite offers only the services you need, when you need them – and nothing else.
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SEO Services
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Adwords / Keyword Optimization
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Geo Targeting
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Video Optimization
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Paid Media / Ads (IG, FB, LinkedIn, etc.)
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Paid & Optimzed; Google, Yahoo, Bing, etc.
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Partnerships / Sponsorships
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CTA / Hashtag Optimization
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PR (blog, podcast, tv, print, etc.)
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Social Management / Monitoring
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Influencer Outreach / Management
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Link Building
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Retargeting Competitors
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A/B Testing
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Lookalike Campaigns
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Guerilla Marketing / Stunts
CREATIVE & PRODUCTION
Digital Content, Activations
Today more than ever, content is king. Content takes many unique forms: digital videos, social media posts / stories, memes, blogs, documentaries, sponsorships, PR exposure, guerrilla marketing, live events, TV commercials,and on-the-ground activations. NiteLite concepts and executes impactful marketing and advertising solutions that drive awareness and seek results for clients. We are insightful storytellers and we get the job done. See how our creative and production services can truly benefit your brand. All 100% customizable. What you need, when you need it –
and nothing else.
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Digital Video (long and short form)
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Social Video (long and short form)
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Activations (trade, pop-up, consumer)
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Live-Streaming Events
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Advertising (TV, OOH, radio, print)
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Guerilla Marketing / Stunts
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Promotions (contests, giveaways)
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Social Monitoring / Engagement
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Social Posts / Stories / GIFS / MEMES
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Sponsorship & Co-Sponsorship
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Branding
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PR (blog, tv, stunts, web, etc.)
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Influencer Outreach / Executions
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Specialty Media (VR, 360, cinema, etc.)
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Banner / Interactive Ads
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Teasers / Promos
RESEARCH & STRATEGY
Planning, Account Services
For us, it all starts with proper research and planning. Understanding you, your brand, your competitors and your goals– and identifying your ever-evolving audience is key to setting the correct strategy in place. With our commitment to business analysis, we help set you on a path to achieve your short and long term goals, whether to increase company awareness, retain existing clients, prospect for new customers or something in-between. NiteLite Digital works with your team to maximize current visibility and profitability, and adapt as things shift and grow.
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Competitve Analysis / Research
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Market Research
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Consumer Research / Habits
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Audience / Buyer Persona
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Keyword / Hashtag Research
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CTA Research
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Platform Research
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Long & Short Term Goal Creation
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ROI Objectives
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Campaign Strategy / Briefs
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Day-to-Day Timeline
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Campaign Timeline
MULTI-CULTURAL
Hispanic, Black, Latinx, Asian/P.I., Gender
Consumers are more diverse than ever and communication that speaks to your audience "in culture" is paramount. Engaging specific cultural markets in the U.S. and abroad (Hispanic, Latinx, Black, Asian/P.I., Gender Equality, etc.) means approaching the content development and production from within. With experience and relationships in these cultural communities, NiteLite delivers relevant, authentic, and meaningful multi-cultural content to reach and engage those specific audiences.
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Competitve Analysis / Research
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Market Research
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Consumer Research / Habits
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Audience / Buyer Persona
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Keyword / Hashtag Research
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CTA Research
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Platform Research
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Long & Short Term Goal Creation
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Translation Services
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Creative Development
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Production
CONNECT WITH US
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